Please click the following link to fill out the SWASH Survey:

https://deploy.ztelligence.com/start/index.jsp?PIN=13AWQTQJNDZQS

SWASH™ is looking for the next hot Style Reporter – could it be you?

You could be chosen to appear on a national HotNewz.TV broadcast from the fashion capital of America… New York City!!

The Grand Prize winner will receive a trip from Lexington to New York City! Two Fan Favorites will receive shopping sprees* to Lexington’s hottest boutiques and 25 Finalists will receive select SWASH™ products!

You can enter at the casting call event on Thursday, October 23, 2008 from 12PM ET to 6PM ET at the Kappa Alpha Theta House, 329 Columbia Terrace, Lexington, KY, or via an online submission below.

Check Out Entries from the Casting Call

The top entries from the Casting Call will be posted online at the SWASH™ Style Reporter Search page on Facebook.  Facebook members have the opportunity to comment on the videos to determine the “fan favorite” winners. The Grand Prize winner will be determined by a panel of professional journalists as selected by HotNewz.TV.

Online Submission and Contest Entry

Can’t make it to the Casting Call? You can submit a video to us at HotNewz.TV.

Check out the scripts here [PDF]… please choose your favorite and use it in your video.

The SWASH™ Style Reporter Contest is open to full or part-time students enrolled in a graduate or undergraduate program at the University of Kentucky. Please see the complete eligibility requirements here.

We will be accepting entries for the SWASH™ Style Reporter Search until November 12th.

Good Luck!

* Awarded in the form of a $250 Mod Boutique gift certificate.

Congratulations to our sweepstakes prize winners! 

Week 1: Brian

Week 2: Scott

Week 3: Emily

Week 4: Mike

Week 5: Mike

The sweepstakes is now closed, but thanks for entering!  Stay tuned for next week’s lucky winner!

TIDE SWASH SWEEPSTAKES

OFFICIAL RULES

NO PURCHASE NECESSARY

1.                  ELIGIBILITY: This promotion is open only to residents of the 50 United States and the District of Columbia, 18 years of age or older as of date of entry.  Employees of Procter & Gamble, its affiliates, subsidiaries, advertising and promotion agencies and their immediate family members and/or those living in the same household of each are not eligible.  All federal, state and local laws and regulations apply.  Void where prohibited by law. 

2.                  HERE’S HOW ENTER:

PRIVACY: 

Limit one entry per e-mail address throughout the duration of the promotion.  Entries for each drawing must be received by the deadline indicated in the chart above to be eligible for that drawing and all subsequent drawings.  Entries must be received by 11:59:59 PM ET on 12/5/08 to be eligible for the final drawing.

3.                  RANDOM DRAWING: Random drawings will be conducted on or about the dates indicated in the chart above by D.L. Blair, Inc., an independent judging organization whose decisions are final on all matters relating to this offer.  Odds of winning in a drawing depend upon the number of eligible entries received by the deadline for that drawing.

4.                  PRIZES & APPROXIMATE RETAIL VALUES (“ARV”): Six (6) prizes, with a total approximate retail value of ($898.00) will be awarded as follows:

Prizes consist of only those items specifically listed as part of the prizes.  Limit one prize per person.

Apple Inc. has NOT sponsored, authorized or otherwise endorsed this Promotion, The Procter & Gamble Distributing LLC or its Swash® product.  iPod Nano is a trademark of Apple Inc., and is used solely for purposes of prize identification.  All other names of goods and services are the trademarks of the applicable trademark owners and are used herein solely for purposes of prize identification.  No sponsorship, authorization or endorsement of this Promotion, The Procter & Gamble Distributing Company LLC or its Swash® product is intended or implied by such use

5.                  GENERAL RULES:

ANY ATTEMPT BY AN INDIVIDUAL TO DELIBERATELY DAMAGE ANY WEB SITE OR UNDERMINE THE LEGITIMATE OPERATION OF THIS PROMOTION IS A VIOLATION OF CRIMINAL AND CIVIL LAWS, AND SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES FROM ANY SUCH INDIVIDUAL TO THE FULLEST EXTENT PERMITTED BY LAW.  Not responsible for faulty, incorrect or mistranscribed phone/e-mail transmissions, incorrect announcements of any kind, technical hardware or software failures of any kind including any injury or damage to any person’s computer related to or resulting from participating in or experiencing any materials in connection with the promotion, lost or unavailable network connections, or failed, incomplete, garbled or delayed computer transmission that may limit a user’s ability to participate in the promotion.  Sponsor assumes no responsibility for undeliverable e-mails resulting from any form of active or passive e-mail filtering by a user’s Internet service provider and/or e-mail client or for insufficient space in user’s e-mail account to receive e-mail.  Sponsor reserves the right to cancel or modify the promotion if fraud, misconduct or technical failures destroy the integrity of the program; or if a computer virus, bug, or other technical problem corrupts the administration or security of the program as determined by Sponsor/judging agency/administrator, in their sole discretion.  In the event of termination, the drawings will be conducted from among all eligible entries received prior to termination.  In the event a dispute arises regarding specific individual entitled to receive prize, entry made by e-mail will be declared made by the “authorized e-mail account holder”.  “Authorized e-mail account holder” is defined as the natural person who is assigned to an e-mail address by an Internet access provider, online service provider or other organization (e.g., business, educational institution etc.) that is responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address.  Participant may be requested to provide Sponsor with proof that the participant is the authorized e-mail account holder of the e-mail address associated with the account/submission.  Any damage made to the server will be the responsibility of the authorized e-mail account holder of the e-mail address submitted at the time of entry.  Proof of submitting entries will not be deemed to be proof of receipt by Sponsor.  Any use of robotic, automatic, programmed or the like methods of participation will void all such submissions by such methods.  Sponsor reserves the right to prohibit the participation of an individual/account holder if fraud or tampering is suspected or if the individual/account holder fails to comply with any requirement of participation as stated herein or with any provision in these Official Rules.

6.                  WINNERS: The names of the winners will be posted online periodically during the program at http://swashstyle.wordpress.com/2008/10/03/winnerswinners as winners are verified. The winners list will be posted through 1/12/09.

7.                  SPONSOR: The Procter & Gamble Distributing LLC, One P&G Plaza, Cincinnati, OH 45202

Looking to rise to fame by becoming the next “it” reporter when it comes to style and fashion? Check back here VERY soon to find out how!

Be on the lookout for our SWASH street teams at your favorite bars in downtown Lexington in October and November on select Thursday nights! The street teams will be handing out samples to keep you looking your best that evening! And, if you end up staying out later than expected and find yourself in a rush the next morning with nothing to wear to the races, you’ve got SWASH on hand to get your clothes ready within minutes.  (That’s what we’re here for!)

By now, you’ve probably made your way around the SWASH Website, and know that when you have that certain outfit in mind to wear for a night out on the town with your friends, SWASH is there to help you get it “ready to wear” in a flash! Admit it– you don’t want to wash your favorite clothes after every wear. But that doesn’t mean you can’t keep your clothes looking fresh in between your laundry days. SWASH will handle the wrinkles, stains and odors so you don’t have to sacrifice time or style when it comes to lookin’ good before you head out the door!

The four available SWASH products are: Smooth It Out, a clothing dewrinkler spray; Fresh It Up, an Odor removal spray; Steam It Out, 10-minute dryer- sheets; and Get It Out, a stain removal pen that helps take out many fresh food and drink stains.

SWASH is now available in Lexington, Kentucky at retail stores such as Bed, Bath & Beyond, CVS, E.W. James & Sons,  Family Dollar, Kroger, Meijer, Sam’s Club, Slone’s, Target, Wal-Mart and Walgreens. You can also go back to the SWASH Website here.  

Coming Soon to the SWASH Style Blog…

The ladies from HauteMommaStuff.com, Lexington’s resource for what’s hot in fashion, beauty and nightlife, recently hosted a fabulous SWASH launch party at Lexington’s Mecca of fashion retail, Mod Boutique. Stop by here for tips from “Haute Mommas” Jen Dotson and Gretchen Farrah so you can have your favorite outfits looking and smelling great whenever you need them!   

We’ll also be posting information about upcoming SWASH contests and events in Lexington. Check back here VERY soon!    

We want to hear from you!

We’re sure you’ve all had your moments when you’ve grabbed that cute fitted tee or pair of jeans off your floor to have it ready in a flash. Post your SWASH stories here!

Your feedback is important to us! We’ll soon be creating a link for you so you can directly email your thoughts about SWASH to us.  We’re listening!